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Showing posts from June, 2020

Drawbacks Of Having A Bad Reputation Online

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“It takes twenty years to build a reputation and five minutes to ruin it.”                                                                                              – Warren Buffett In the current world of digital advancement, the  Online Reputation  of every business is crucial to its survival in the longer run. A consumer’s trust and certainty profoundly affect the organization’s primary concern for doing business. It is significant to keep the reputation intact as the business is at stake. Indeed, even high profile  personalities  and elite companies have to continuously monitor reactions of buyers or followers to keep up their reputation all over the internet. Reputation, in the earlier years, was based on the degree of how much ...

TOP 3 FACTORS THAT AFFECT YOUR ONLINE REPUTATION

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Back in the days when customers and clients used to deal face to face with the business, online reputation was neglected and wasn’t considered as a very important area of invest time and money in. But with time things change. Digitalisation took over and businesses, customers, clients started dealing and buying more on online than offline. Many a business who failed to improve their online reputation couldn’t fulfill the customer’s desire because these customers didn’t choose to deal such businesses in the first place simply because services and products of these businesses weren’t considered genuine. More over businesses with bad online reputation were considered (and are still being considered) as fraud, bogus, cheap who provide low quality products and services which has affected and is still affecting business with bad reputation as they are failing reach their business goals. More than  65%  of the consumers conduct online research before making a purchase. So it becomes ...

ULTIMATE GUIDE TO REMOVE NEGATIVE REVIEWS FROM GOOGLE

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Image source @  www.pixabay.com These days everyone rely on what others have to say about a product before actually buying it. Think about the last time you bought a product or went to restaurant because you found that others talk highly of the place. You got influenced by these reviews. Yes, you are right. We tend to choose a product based on the reviews it gets from others. Chances to you buying a certain product increases when you read more positive reviews. In a survey conducted by  My Testimonial Engine  it was found out that: • 85% of customers read online reviews for business • 72% of customers won’t take action before they read some reviews. It was also found out that: • 32% of the customers visit the business’s website after reading positive reviews • 93% of customer spend more than 1 minute reading these reviews So it becomes crucial for your business to gather as much genuine positive reviews as you can. But with positive reviews come negative reviews which is ...

Difference between Influence Marketing and Influencer Marketing

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Role of Public Relations in Reputation Management

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“PR is extremely important, and being able to use it in the right way means everything. You have to market your success.” – Lee Haney   Companies in the modern world are investing in huge finances to make their  online presence  strong. The colossal digital world is growing fast and opening up new avenues for companies. Not only trade dealings and acquisitions are happening over the internet but also potential customers are being tapped by various mechanisms. The digital world has emerged out stronger with ample opportunities for the companies to market its product or service over the internet. The online world may seem to be bright but it is dark at times and the darkness can destroy the reputation you struggled to build over these many years. Companies are currently getting mindful of the significance, for selling products as well as for pulling in financial specialists and ability. This move is currently requiring business correspondences to utilize a progressively com...

All You Needed to Know while selecting an Online Reputation Management Company

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“Your reputation is more important than the last hundred million dollars.”                                                                                                 –  Rupert Murdoch The world has shifted from Industrial age thinking to Informational age thinking where digital avenues have opened. Businesses are investing in huge finances to make their presence stronger. Not only are they dealing with their potential competitors but also acquiring new potential customers to join their league. The colossal internet space has given birth to newer strategies to be implemented across various business decisions.  Advertising  has been the most affected has been transformed from traditional platforms like Tv and radio to much more....

Techniques to Improve Online Reputation

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“Reputation is everything when it comes to building a digital brand”                                                                                     ― Stacey Kehoe The colossal digital world with the advent of new technologies is going to grow stronger day by day. Businesses have been transformed into more user-friendly and customer-centric approaches to offer their product or service. Marketing has evolved a lot, thanks to technology in the digital world.  Marketing  in the traditional sense was just one way promotions through channels like TV and radio, it was a monologue. But with the advent of technology, marketing has become a dialogue between brands and customers. With customers sharing their feedback it has become difficult to monitor and manage responses...

What is more important: Character Or Personality

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“ Personality  can open doors, but only  character  can keep them open."                                                                                         – Elmer G. Letterman Character refers to the sums of individual qualities that a person has which differentiates him/her from others. Character is simply a unique set of mental and moral qualities.  Character  is something which comes from within and is often long lived. A character takes far longer to figure out. It incorporates attributes that uncover themselves just in explicit—and regularly phenomenal—conditions, characteristics like genuineness, excellence, and generosity. Unexpectedly,  research  has demonstrated that character qualities are resolved to a great extent...

How to handle negative reviews

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“I think it’s very important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better.”                                                                                                                               – Elon Musk. With the world moving towards digitalization, customers give their valuable feedback to the products and services offered by businesses. Feedback is the accurate measure which tells you/ your brand on what to improve. Feedback is often received from customers in the form of reviews, articles, blogs and of course comments on social media...