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Showing posts from July, 2020

10 Biggest Mistakes in Influencer Marketing

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Marketing in the digital world has gone beyond just promoting advertisements on Tv and radio to social media and much more. It has evolved into a dialogue from a monologue of just brands dominating the advertisement space. Brands are investing in heavy finances to get these strategies right and attract the majority of the people. Influencer marketing a segment of strategy, branding and social media has turned the tables on for brands making them stronger day-by-day.   But brands while trying to beat the competition, make some mistakes while using influencer marketing to target huge audiences. Let us look at some of the most common mistakes brands make.   Mistake 1: Treating influencer marketing as a sales strategy If you expect your influencer’s engagement to directly convert into sales, you are wrong. Influencers help you with marketing and working with them should be a part of your strategy making. To accomplish revenue, one of your advertising division’s destinations is to...

5 Link Building Outreach Email Templates you can try in 2020

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Link Building is one of the most important SEO Ranking Factor in 2020. With a great amount of high-quality backlink from sites who have high DA and PA, a site can jump ranks easily. Link building is time taking but the time spent on it is worth it. There are a lot of different ways to create build links. One such method is creating content on a similar topic as of your competitors, researching who is linking to that particular piece of content, and outreaching these linking sites with your piece of content to collaborate. Below we have listed the most effective outreach link building outreach email templates that have worked for businesses and companies ranging from small to large. 1. The Reasonable Approach  2.  The Polite Approach 3.  The “I am not a bootlicker” Approach 4.  The Direct But Comprehensive Approach 5.  The Direct Approach  Few points you should focus on Keep the headlines short and sweet. Do a proof-reading. Ask someone to read the mail...