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Showing posts from October, 2020

Online Reputation Management - How Negative Google Reviews Destroy Google Rankings

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        In the previous post on how to improve your Google SERP ranking, we talked about practices that could get you to the coveted top result of the world’s largest search engine. We covered SEO practices and how to publish SEO friendly content. These were all internal factors. As we may like it or not, external factors also come into play in your website’s ranking on Google and other search engines. So, today we are going into the details of how some external factors- particularly negative Google reviews have the power to tank not only your search engine result page rankings but also your entire business.   How Do Negative Reviews Affect My Business? Excessive negative reviews that are posted online by trolls are not distinguished from authentic ones and are hence available for everyone to see. These posts on Google reviews are the first things that pop up on a Google SERP when a potential customer searches for your business. And research suggests that  ...

Online Reputation Manage – How To Increase Your Google SERP Ranking.

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     It is common knowledge that to build a solid online business, you need to have a wonderful website. But what people forget is that a good website is good for nothing if it doesn’t rank well on the search engine result page or the SERP.  A website needs to be search engine optimized (SEO) to get a better ranking. Search engine optimization involves many different tips and tricks to make your website accessible to more people, and you would be surprised to know it is quite simple. Though there are many ways to search engine optimize your website, in today’s blog we are going to cover 5 SEO friendly practices for Google that can get your website at the top of the result page. For more SEO tips and blogs, check out  onlinereputationmanage.com Though to be upfront, the following practices might work for the Google search engine, but not for alternative search engines like Bing, Yahoo, and duckduckgo. Get A Hold Of Your Competitor The first and foremost thing to ...

7 Benefits of Online Reputation Management

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As we have covered extensively in our previous blogs, online reputation management is essential in the modern era of marketing where everything is digitalized and the internet is no longer a commodity, but a necessity and a basic human right. So in this day and age where the internet has taken over, your image or your brand’s image online is as important, if not more than, your offline perception. A brand that wants to compete in today’s extremely saturated market needs to have control over its online reputation. But instead of just stating the quintessential need for digital marketing through solid reputation management services, let’s glide over the benefits of online reputation management that will you will receive if you hire Onlinereputationmanage.com for your PR and Reputation Management. 1. Clean Perception Research suggests that having a cluttered and negative persona online will make 94% of potential customers to shy away from using your brand’s services as they deem it not ...